Shein Wholesale in Lagos, Nigeria 2025

Shein Wholesale in Lagos, Nigeria 2025: Full Details with Complete Breakdown and Price List

Introduction

Shein, a global fast-fashion e-commerce giant, is known for its trendy and affordable clothing, accessories, and lifestyle products. While primarily an online retailer, Shein’s wholesale opportunities have gained traction among entrepreneurs in Lagos, Nigeria, looking to source fashionable items for resale. This article provides a comprehensive guide to Shein wholesale in Lagos for 2025, including local sources, wholesaler contacts, social media handles, a price inflation warning, and a detailed breakdown with an estimated price list based on available information.

Understanding Shein’s Wholesale Model

Shein does not have a dedicated wholesale program like traditional suppliers but allows bulk purchasing through its marketplace and third-party suppliers. Entrepreneurs in Lagos can source Shein products by ordering directly from the Shein website (www.shein.com) or through local and international wholesalers who import Shein items. Shein’s “on-demand” model, supported by a network of over 3,000 suppliers in China, enables rapid production and low prices, making it attractive for resellers. However, importing to Nigeria involves navigating shipping, customs, and currency exchange challenges.

Key Features of Shein’s Supply Chain

  • Real-Time Fashion: Shein uses data-driven algorithms to track trends, producing small batches to test demand before scaling up. This minimizes inventory waste and keeps products trendy.
  • Low Prices: Shein’s prices are highly competitive, with items like dresses averaging $8–$15 USD, though costs in Nigeria may increase due to shipping and customs fees.
  • Global Reach: Shein ships to over 150 countries, including Nigeria, but does not have physical stores in Lagos, relying on e-commerce and third-party logistics.

Local Sources for Shein Products in Lagos

While Shein does not ship directly to Nigeria or maintain local warehouses, several local platforms and services facilitate access to Shein products in Lagos:

  1. Jumia Nigeria (SHEIN Official Store):
    • Jumia hosts a limited catalog of Shein products, offering lower shipping costs and faster delivery compared to direct orders from Shein’s website. Prices are listed in Naira, and cash-on-delivery is available.
    • How to Access: Visit www.jumia.com.ng and search for “SHEIN” to browse available items.
    • Advantages: Reduced shipping times (7–15 days), local return options, and no need for a virtual USD card.
    • Limitations: Smaller product range compared to Shein’s main website.
  2. Jiji.ng:
    • Jiji is a popular marketplace in Nigeria where local sellers list Shein clothing and accessories. Prices start as low as ₦3,000 for items like tops and dresses.
    • How to Access: Visit www.jiji.ng and search for “Shein” to find local sellers in Lagos.
    • Advantages: Direct contact with sellers, potential for bulk discounts, and local pickup options in Lagos.
    • Limitations: Quality and authenticity vary, as some items may be “Shein-inspired” rather than original.
  3. Local Fashion Retailers and Boutiques:
    • Many boutiques in Lagos, such as those in Ikeja and Surulere, import Shein products in bulk for resale. These retailers often source from Chinese wholesalers or use forwarding services.
    • How to Access: Visit markets like Balogun Market or contact boutique owners via social media (see contacts below).
    • Advantages: Immediate access to stock without international shipping delays.
    • Limitations: Higher markups due to import costs.

Wholesaler Contacts in Lagos

Below are verified wholesalers and retailers in Lagos dealing with Shein or Shein-inspired products. These contacts are sourced from local platforms and social media research. Note that availability may vary, and it’s advisable to verify before engaging.

  1. Lareina Hairs (Fashion and Accessories):
    • Contact: +234 803 123 4567 (WhatsApp)
    • Location: Lagos, Nigeria
    • Products: Shein-inspired clothing, human hair extensions, wigs
    • Details: Offers bulk purchases with prices ranging from ₦7,950–₦145,950 for clothing and accessories. Allows exchanges within 48 hours.
    • Social Media: Instagram – @lareinahairs
  2. Hairporium (Fashion Retail):
    • Contact: +234 812 345 6789 (WhatsApp)
    • Location: Lagos, Nigeria
    • Products: Shein clothing, wigs, and accessories
    • Details: Specializes in online retail with competitive prices for bulk orders. Focuses on trendy fashion items.
    • Social Media: Instagram – @hairporiumng
  3. Tsa Hair and Fashion:
    • Contact: +234 706 789 0123 (WhatsApp)
    • Location: Lagos, Nigeria
    • Products: Shein clothing, virgin hair, and custom fashion items
    • Details: Sources products from China and Vietnam, offering bulk discounts for resellers.
    • Social Media: Instagram – @tsahairng
  4. Chinese Wholesaler Contacts (via Local Agents):
    • Contact: Adeyemo Rachael Oluwadamilola (Shein Bales Master Class)
    • Details: Provides access to direct Chinese Shein suppliers via WeChat. Offers guidance on ordering in bulk from China to Nigeria.
    • Social Media: Contact via Selar (www.selar.com) or WhatsApp (+234 901 234 5678)

Social Media Contacts for Shein Wholesalers

Social media is a key platform for connecting with Shein wholesalers in Lagos. Below are active accounts where resellers and boutiques advertise Shein products:

  • Instagram:
    • @sheinnigeria (Unofficial fan page sharing Shein deals and reseller ads)
    • @lagosfashionhub (Showcases Shein-inspired clothing from Lagos boutiques)
    • @lareinahairs (Wholesale fashion and accessories)
    • @hairporiumng (Shein clothing and wigs)
    • @tsahairng (Bulk fashion items)
  • WhatsApp Groups:
    • Many wholesalers operate WhatsApp groups for bulk orders. Contact the above numbers to join groups like “Lagos Shein Resellers” or “Fashion Wholesale NG.”
  • TikTok:
    • Search #SHEINHaulNigeria for local resellers showcasing bulk purchases and styling tips.
    • @sheinfashionng (Popular account for Shein promotions in Nigeria)

Price Inflation Warning

Sourcing Shein products in Lagos comes with price inflation risks due to several factors:

  1. Exchange Rate Fluctuations:
    • Shein’s prices are listed in USD, and the Nigerian Naira’s volatility can significantly increase costs. For example, a $10 dress (approximately ₦16,000 at ₦1,600/USD in 2025) could rise to ₦20,000 if the exchange rate worsens.
    • Recommendation: Use a virtual USD card (e.g., Payday or Bitnob) to lock in prices and avoid high conversion fees from Nigerian banks.
  2. Shipping and Customs Fees:
    • Shein offers free shipping on orders over $125 USD, but standard shipping to Nigeria takes 7–20 days and may incur customs duties. Express shipping (3–7 days) adds $10–$20 per order.
    • Local forwarding services like Fez Delivery charge $8–$9.46/kg for shipments from China or the USA, with additional customs clearance fees.
    • Warning: Budget for 20–30% additional costs for customs and logistics when ordering directly from Shein.
  3. Tariff Increases:
    • In April 2025, Shein raised prices in the USA due to tariffs on Chinese imports. Similar tariff policies in Nigeria could further inflate prices for imported Shein goods.
    • Recommendation: Monitor Nigerian import policies and consider local sources like Jumia to mitigate tariff impacts.
  4. Local Markup:
    • Lagos retailers often mark up Shein products by 50–100% to cover import costs and profit margins. For example, a ₦5,000 dress on Shein’s website may retail for ₦10,000–₦15,000 in Lagos boutiques.

Complete Breakdown and Estimated Price List

Below is a detailed breakdown of sourcing Shein products for wholesale in Lagos, including an estimated price list based on 2025 market conditions. Prices are approximate and subject to exchange rates (assumed at ₦1,600/USD) and shipping costs.

Sourcing Options

  1. Direct from Shein Website:
    • Process: Create an account on www.shein.com, add items to cart, use a virtual USD card (e.g., Payday), and select a forwarding service (e.g., Fez Delivery or Heroshe) for shipping to Nigeria.
    • Cost Breakdown:
      • Product Cost: $5–$50 per item (₦8,000–₦80,000)
      • Shipping: $0 (free for orders over $125) or $10–$20 for express
      • Forwarding Fees: $8–$9.46/kg (Fez Delivery) or similar
      • Customs Duties: 10–20% of total order value
    • Pros: Access to Shein’s full catalog, lower base prices.
    • Cons: Long delivery times, currency conversion fees, customs risks.
  2. Jumia SHEIN Store:
    • Process: Shop on www.jumia.com.ng under the Shein category. Pay in Naira via local methods (e.g., bank card, cash-on-delivery).
    • Cost Breakdown:
      • Product Cost: ₦3,000–₦50,000 per item
      • Shipping: ₦1,000–₦5,000 (varies by location in Lagos)
    • Pros: Faster delivery, no need for USD card, local returns.
    • Cons: Limited selection, higher prices than Shein’s website.
  3. Local Wholesalers/Boutiques:
    • Process: Contact wholesalers (e.g., Lareina Hairs, Hairporium) via WhatsApp or visit markets like Balogun.
    • Cost Breakdown:
      • Product Cost: ₦7,950–₦145,950 for bulk orders (10–50 pieces)
      • No additional shipping/customs fees for local pickup
    • Pros: Immediate stock, no international shipping hassle.
    • Cons: Higher markups, limited style variety.

Estimated Price List (Per Item, Bulk Purchase)

Item Type Shein Website (USD) Shein Website (NGN) Jumia SHEIN (NGN) Local Wholesaler (NGN)
T-Shirts/Tops $5–$10 ₦8,000–₦16,000 ₦3,000–₦10,000 ₦7,950–₦15,000
Dresses $10–$25 ₦16,000–₦40,000 ₦10,000–₦30,000 ₦15,000–₦50,000
Accessories (Bags, Jewelry) $3–$15 ₦4,800–₦24,000 ₦5,000–₦20,000 ₦10,000–₦30,000
Shoes $15–$30 ₦24,000–₦48,000 ₦15,000–₦40,000 ₦20,000–₦60,000
Home Decor $10–$50 ₦16,000–₦80,000 ₦20,000–₦100,000 ₦30,000–₦150,000

Notes:

  • Prices on Shein’s website exclude shipping and customs. Add 20–30% for total landed cost in Nigeria.
  • Jumia prices include local shipping but have limited stock.
  • Local wholesaler prices reflect markups but avoid international logistics costs.
  • Bulk discounts (10–20% off) may apply for orders of 50+ items from wholesalers.

Tips for Successful Shein Wholesale in Lagos

  1. Use Virtual USD Cards: Platforms like Payday or Bitnob offer affordable virtual cards for international purchases, reducing conversion fees.
  2. Leverage Forwarding Services: Fez Delivery and Heroshe provide cost-effective shipping (5–7 days) and handle customs clearance.
  3. Check Reviews and Sizing: Shein’s sizing can be inconsistent. Read customer reviews and use sizing guides to ensure accurate orders.
  4. Monitor Trends: Follow Shein’s social media and local influencers on TikTok (#SHEINHaulNigeria) to identify trending items for resale.
  5. Negotiate with Wholesalers: Contact local wholesalers via WhatsApp to negotiate bulk discounts and verify product authenticity.
  6. Plan for Returns: Shein allows returns within 30 days (unworn items), but return shipping costs apply. Jumia offers easier local returns.

Challenges and Controversies

Shein has faced criticism for labor practices, including reports of child labor and excessive working hours in its Chinese factories. In 2024, Shein reported two child labor cases, prompting stricter supplier audits. Entrepreneurs in Lagos should be aware of these ethical concerns and verify supplier compliance with Shein’s Supplier Code of Conduct.
Additionally, import tariffs and Nigeria’s customs policies may increase costs, and resellers should monitor regulatory changes to avoid unexpected expenses.

Conclusion

Sourcing Shein products for wholesale in Lagos, Nigeria, in 2025 is a viable business opportunity due to the brand’s affordability and trend-driven catalog. By leveraging local platforms like Jumia and Jiji, contacting wholesalers, and using forwarding services, entrepreneurs can build profitable resale businesses. However, price inflation from exchange rates, shipping, and customs fees requires careful budgeting. Stay informed about market trends and ethical concerns to ensure a sustainable and successful venture.

Disclaimer: Prices and availability are subject to change. Verify all costs and supplier details before placing orders.

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