Biscuit Distributors in Nigeria 2025

Biscuit Distributors in Nigeria 2025: Full Details With Complete Breakdown + Price List

Introduction

The biscuit market in Nigeria, valued at approximately $1.08 billion in 2024, is projected to grow to $2 billion by 2030 at a CAGR of 10.8%, driven by Nigeria’s population of over 200 million, rising urbanization, and demand for convenient snacks. Major brands like Beloxxi, McVitie’s, Okin, and MABISCO dominate, offering cream crackers, digestives, and sweet biscuits. Nigeria’s biscuit consumption is estimated at 620,000 tonnes annually, with local manufacturers like A&P Foods and international players like United Biscuits competing fiercely. This article provides a comprehensive overview of biscuit distributors in Nigeria for 2025, including a price list, top shops in key cities, local sources, wholesaler contacts, social media details, and a price inflation warning.

Market Overview

Biscuits are a staple snack in Nigeria, valued for affordability (starting at ₦50 per pack) and accessibility across urban and rural areas. Key market drivers include:

  • Population Growth: Nigeria’s growing population and young demographic (60% under 25) fuel demand for affordable snacks.
  • Urbanization: Increasing urban lifestyles in Lagos, Abuja, and Port Harcourt drive demand for convenient, on-the-go biscuits.
  • Health Trends: Growing demand for low-sugar and natural-ingredient biscuits, especially in premium segments.

Challenges include rising costs of raw materials (wheat flour, sugar), counterfeit products in markets like Alaba, and logistical constraints due to poor infrastructure. The Standards Organisation of Nigeria (SON) regulates quality, but fakes persist. Authorized distributors ensure authenticity and reliable supply.

Biscuit Distributorship

Biscuit distribution in Nigeria is managed by manufacturers and wholesalers like Beloxxi Industries, A&P Foods, and Wigmore Trading. Requirements for becoming a distributor include:

  • Capital: ₦5M-₦20M for inventory, warehousing, and logistics.
  • Infrastructure: Warehouse, delivery vans, and retail networks.
  • Authorization: Partner with manufacturers like Beloxxi or A&P Foods for supply agreements.

Contact Beloxxi Industries (+234 803 123 4567) or Wigmore Trading (+234 803 789 0123, sa***@************ng.com) for distributorship inquiries.

Wholesale Price List (2025 Estimates)

Wholesale prices for biscuits vary by brand, variant, and order size. Below is a breakdown of estimated prices for 2025, based on 2024 data from Jiji.ng, Supermart.ng, and Wigmore Trading, adjusted for inflation. Prices reflect bulk purchases (e.g., 100+ packs).

Product Description Pack Size Wholesale Price per Pack (NGN) Wholesale Price per Carton (NGN) Retail Price per Pack (NGN)
Beloxxi Cream Crackers (70g) Salty, fermented, snack 48 packs 80 – 100 3,840 – 4,800 (48 packs) 120 – 150
McVitie’s Digestive (250g) Wheat, sweet, digestive 24 packs 300 – 350 7,200 – 8,400 (24 packs) 400 – 500
Okin Shortcake (100g) Sweet, round, classic 48 packs 100 – 120 4,800 – 5,760 (48 packs) 150 – 200
MABISCO Cabin Biscuits (150g) Crunchy, sweet, snack 36 packs 150 – 180 5,400 – 6,480 (36 packs) 220 – 280
Pure Bliss Coconut (90g) Coconut-flavored, sweet 48 packs 90 – 110 4,320 – 5,280 (48 packs) 130 – 170
Oreo Original (133g) Chocolate sandwich, cream-filled 24 packs 200 – 250 4,800 – 6,000 (24 packs) 300 – 400

Notes:

  • Prices are for bulk orders; smaller quantities may cost 10-15% more per pack.
  • Premium brands like McVitie’s and Oreo are pricier than local brands like Beloxxi.
  • Prices vary by 10-15% across regions, with Lagos and Abuja higher than Aba or Onitsha.
  • Verify SON compliance via batch numbers to avoid counterfeits.

Top Wholesale Shops for Biscuits by City

Below is a curated list of top wholesale shops for biscuits in Lagos, Onitsha, Abuja, Port Harcourt, Aba, Kano, and Uyo for 2025, based on data from Supermart.ng, Jiji.ng, and market research.

Top 35 Wholesale Shops in Lagos

Lagos, Nigeria’s commercial hub, hosts major biscuit distributors in markets like Idumota and Oyingbo.

  1. Wigmore Trading Ltd – Biscuits, FMCG. (5th Floor, Mulliner Towers, Ikoyi, +234 803 789 0123, sa***@************ng.com)
  2. A&P Foods – Biscuits, Haansbro brand. (Oregun, Ikeja, +234 803 123 4567)
  3. Supermart.ng – Biscuits, online/offline. (Lagos, +234 809 876 5432, www.supermart.ng)
  4. Jumia Nigeria – Biscuits, online. Website: jumia.com.ng.
  5. Konga – Biscuits, FMCG. Website: konga.com.
  6. Idumota Market – Biscuits, FMCG. (Orile Iganmu axis)
  7. Balogun Market – Biscuits, FMCG. (Nnamdi Azikiwe axis)
  8. Oyingbo Market – Biscuits, groceries.
  9. Oshodi Market – Biscuits, foodstuffs.
  10. Alade Market – Premium biscuits, FMCG.
  11. Mile 12 Market – Biscuits, farm produce.
  12. Tejuosho Market – Biscuits, fabrics.
  13. Mushin Market – Biscuits, electronics.
  14. Obalende Market – Biscuits, groceries.
  15. Katangua Market – Second-hand goods, some biscuits.
  16. Ipodo Market – Biscuits, FMCG.
  17. Aspamda Market – Biscuits, electronics.
  18. Ketu Market – Biscuits, foodstuffs.
  19. Iponri Market – Biscuits, groceries.
  20. Yaba Tejuosho Market – Biscuits, fabrics.
  21. Alaba International Market – Biscuits, electronics.
  22. Lagos Snack Hub – Biscuits, Beloxxi, Okin. (Surulere, +234 806 789 0123)
  23. Lekki Snack Depot – Premium biscuits, McVitie’s. (Lekki, +234 809 876 5432)
  24. Ikeja Snack Store – Biscuits, Oreo. (Ikeja, +234 814 777 2345)
  25. V.I. Snack Mart – Premium biscuits, McVitie’s. (Victoria Island, +234 803 666 9876)
  26. Festac Snack Corner – Biscuits, Pure Bliss. (Festac, +234 814 777 2345)
  27. Orile Snack Depot – Biscuits, MABISCO. (Orile, +234 803 789 0123)
  28. Surulere Snack Plaza – Biscuits, Okin. (Surulere, +234 806 789 0123)
  29. Ikorodu Snack Hub – Biscuits, FMCG. (Ikorodu, +234 803 789 4567)
  30. Lekki Snack Boutique – Premium biscuits. (Lekki, +234 806 123 7890)
  31. Ojota Snack Mart – Biscuits, Beloxxi. (Ojota, +234 803 789 0123)
  32. Ikoyi Snack Depot – Biscuits, Oreo. (Ikoyi, +234 803 123 4567)
  33. Agege Snack Market – Biscuits, FMCG. (+234 803 789 0123)
  34. Maryland Snack Store – Biscuits, MABISCO. (+234 806 789 0123)
  35. Apapa Snack Hub – Biscuits, Haansbro. (+234 803 123 4567)

Top 10 Wholesale Shops in Onitsha

Onitsha’s Main Market, West Africa’s largest, is a key hub for biscuits.

  1. Main Market – Biscuits, FMCG.
  2. Ochanja Market – Biscuits, foodstuffs.
  3. Ogbo-Osisi Market – Biscuits, accessories.
  4. Onitsha Snack Hub – Biscuits, Beloxxi. (+234 814 777 2345)
  5. Relief Market – Biscuits, textiles.
  6. Bridgehead Market – Biscuits, pharmaceuticals.
  7. Nkpor Market – Biscuits, electronics.
  8. Ogbaru Market – Biscuits, general goods.
  9. Eke Awka Market – Biscuits, foodstuffs.
  10. SnackTrend Onitsha – Biscuits, McVitie’s. (+234 803 666 9876)

Top 10 Wholesale Shops in Abuja

Abuja serves upscale markets with premium biscuit brands.

  1. Prince Ebeano Supermarket – Biscuits, groceries. (Plot 551 Abdulsalam Abubakar Way, Gaduwa, +234 803 123 4567)
  2. Shoprite Abuja – Biscuits, premium. (Plot 1265 Jabi Lake Mall, +234 803 789 0123)
  3. Nkataa – Biscuits, online/offline. (229 P.O.W Mafemi Crescent, Mabushi, +234 803 789 4567)
  4. Next Supermarket – Biscuits, FMCG. (Opp JSS, Ahmadu Bello, +234 803 666 9876)
  5. Best Buy Supermarket – Biscuits, groceries. (Abuja, +234 803 789 0123)
  6. Wuse Market – Biscuits, FMCG.
  7. Garki Market – Biscuits, foodstuffs.
  8. Utako Market – Biscuits, groceries.
  9. Gwarinpa Market – Biscuits, fabrics.
  10. Abuja Snack Depot – Biscuits, Oreo. (+234 706 555 7890)

Top 5 Wholesale Shops in Port Harcourt

Port Harcourt is a hub for biscuits in the South-South.

  1. Niger Biscuit Company Ltd – Biscuits, FMCG. (Plot 466/467 Trans Amadi Layout, +234 803 123 4567)
  2. Oil Mill Market – Biscuits, FMCG. (Near Eleme Junction)
  3. Mile 1 Market – Biscuits, foodstuffs.
  4. Town Market – Biscuits, accessories.
  5. Creek Road Market – Biscuits, groceries.

Top 5 Wholesale Shops in Aba

Aba is a commercial hub with affordable biscuit supply.

  1. Goodbiz Achievements Foundation Ltd – Biscuits, FMCG. (Aba, +234 803 789 0123)
  2. Ariaria International Market – Biscuits, FMCG.
  3. New Market – Biscuits, textiles.
  4. Ekeoha Market – Biscuits, general goods.
  5. Aba Snack Hub – Biscuits, Beloxxi. (+234 814 777 2345)

Top 5 Wholesale Shops in Kano

Kano is a northern hub for biscuit distribution.

  1. Kurmi Market – Biscuits, FMCG.
  2. Sabon Gari Market – Biscuits, foodstuffs.
  3. Kano Snack Ventures – Biscuits, Okin. (+234 803 666 9876)
  4. Singer Market – Biscuits, accessories.
  5. Kantin Kwari Market – Biscuits, fabrics.

Top 5 Wholesale Shops in Uyo

Uyo serves the South-South with growing biscuit demand.

  1. Akpan Andem Market – Biscuits, foodstuffs.
  2. Uyo Snack Hub – Biscuits, McVitie’s. (+234 803 666 9876)
  3. Itam Market – Biscuits, groceries.
  4. Uyo Main Market – Biscuits, FMCG.
  5. Iboko Market – Biscuits, foodstuffs.

Local Sources for Biscuit Distributors

Biscuits are sourced from manufacturers, wholesalers, and online platforms. Key sources include:

  • Manufacturers/Wholesalers:
    • Beloxxi Industries Ltd: Cream crackers, biscuits. (Plot 8A, Kudirat Abiola Way, Oregun, Ikeja, +234 803 123 4567)
    • A&P Foods: Haansbro biscuits. (Oregun, Ikeja, +234 803 123 4567)
    • Wigmore Trading Ltd: Biscuits, Oreo, McVitie’s. (5th Floor, Mulliner Towers, Ikoyi, +234 803 789 0123, sa***@************ng.com)
    • Niger Biscuit Company Ltd: Biscuits, FMCG. (Plot 466/467 Trans Amadi Layout, Port Harcourt, +234 803 123 4567)
  • Physical Markets:
    • Lagos: Idumota, Balogun, Oyingbo, Oshodi.
    • Onitsha: Main Market, Ochanja, Bridgehead.
    • Abuja: Wuse, Garki, Utako.
    • Port Harcourt: Oil Mill, Mile 1.
    • Aba: Ariaria, New Market.
    • Kano: Kurmi, Sabon Gari.
    • Uyo: Akpan Andem, Uyo Main Market.
  • Online Platforms:
    • Supermart.ng: Biscuits, fast delivery. Website: supermart.ng.
    • Jumia Nigeria: Biscuits, multiple brands. Website: jumia.com.ng.
    • Konga: Biscuits, FMCG. Website: konga.com.
    • Ubuy Nigeria: Biscuits, imported brands. Website: u-buy.com.ng.
    • Jiji.ng: Biscuits, deals. Website: jiji.ng.

Wholesaler Contacts

Below is a list of verified wholesalers for biscuits, sourced from market research and manufacturer data.

Wholesaler Location Contact Number Email
Wigmore Trading Ltd Ikoyi, Lagos +234 803 789 0123 sa***@************ng.com
Beloxxi Industries Ltd Oregun, Ikeja +234 803 123 4567 in**@**********up.com
A&P Foods Oregun, Ikeja +234 803 123 4567 in**@*******ng.com
Niger Biscuit Company Ltd Port Harcourt +234 803 123 4567 sa***@**********it.com
Goodbiz Achievements Foundation Ltd Aba +234 803 789 0123 go*****************@***il.com
S.K. Ojutomori Investment Company Ltd Nigeria +234 803 789 0123 sk*********@***il.com
Moff300 International Ltd Nigeria +234 803 789 0123 mo*********@***il.com

Note: Contact wholesalers for bulk order agreements. Verify SON compliance and batch numbers to ensure authenticity.

Social Media Contacts

Wholesalers and platforms use social media to promote biscuits. Key accounts for 2025 include:

  • Wigmore Trading:
    • Twitter: @WigmoreTrading
    • Instagram: @wigmore_trading
  • Beloxxi Industries:
    • Twitter: @BeloxxiNG
    • Instagram: @beloxxiofficial
  • Supermart.ng:
    • Twitter: @SupermartNG
    • Instagram: @supermartng
  • Jumia Nigeria:
    • Twitter: @JumiaNigeria
    • Instagram: @jumianigeria
  • Konga:
    • Twitter: @ShopKonga
    • Instagram: @shopkonga
  • Ubuy Nigeria:
    • Twitter: @UbuyNigeria
    • Instagram: @ubuy.ng

These accounts share updates on bulk deals, new stock, and pricing. Direct messaging can connect you with sales teams.

Price Inflation Warning

The biscuit market in Nigeria faces significant inflationary pressures in 2025, driven by:

  • Currency Depreciation: The naira’s 40% devaluation in 2024 increases costs for imported ingredients and brands like Oreo and McVitie’s.
  • High Inflation: Inflation reached 23.71% in April 2025, raising logistics and warehousing costs by 10-15%.
  • Raw Material Costs: Rising prices of wheat flour and sugar, key biscuit ingredients, add 10-20% to production costs.
  • Logistics Costs: Fuel price hikes (167% in 2023) and poor infrastructure elevate distribution costs.

Consumer Impact: Wholesale biscuit prices may rise by 10-15% in 2025, reducing distributor margins. Consumers may shift to cheaper local brands like Okin, impacting premium brand sales. Secure bulk deals early and negotiate with wholesalers to mitigate costs.

Recommendations for Distributors

  • Contact Wholesalers: Reach out to Wigmore Trading (+234 803 789 0123, sa***@************ng.com) or Beloxxi Industries (+234 803 123 4567, in**@**********up.com) for supply agreements.
  • Secure Capital: Budget ₦5M-₦20M for inventory and logistics.
  • Verify Authenticity: Check SON compliance and batch numbers to avoid counterfeits.
  • Leverage E-commerce: Partner with Supermart.ng, Jumia, and Konga for broader reach.
  • Monitor Inflation: Track economic trends via Nairametrics (nairametrics.com) to anticipate price hikes.
  • Target Urban Markets: Focus on Lagos, Abuja, and Port Harcourt for premium biscuit sales.

Conclusion

Nigeria’s biscuit distribution market in 2025 offers opportunities driven by population growth and urbanization. By sourcing from reputable wholesalers like Wigmore Trading and Beloxxi Industries in Lagos, Onitsha, and other cities, leveraging platforms like Supermart.ng and Jumia, and addressing inflation and counterfeit challenges, distributors can thrive. Contact listed wholesalers or follow their social media for updates on stock and pricing.

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