Top Always Sanitary Pad Distributors in Nigeria: A Comprehensive Guide for 2025

Introduction

Always, a globally recognized sanitary pad brand by Procter & Gamble (P&G), is a market leader in Nigeria, offering products like Ultra Thin, Maxi, and Platinum for various flow needs. Despite P&G’s reported closure of its $300 million Nigerian factory in 2024 due to economic challenges, Always sanitary pads remain widely available through robust distribution networks. Nigeria’s sanitary pad market, valued at USD 0.87 billion in 2024, is projected to grow at an 8% CAGR from 2025–2031, driven by population growth, menstrual hygiene awareness, and urban demand. Distributors ensure accessibility, particularly in rural areas, amidst challenges like inflation (32.15% in 2024) and import reliance. This article details the top Always sanitary pad distributors in Nigeria for 2025, based on sources like 6wresearch.com, Jumia.com.ng, Supermart.ng, Jiji.ng, and Coprices.ng. It includes their services, locations, product ranges, pricing, and contact information, with a focus on nationwide coverage and Abuja. Buyers should confirm pricing due to economic volatility.

Overview of Always Sanitary Pads in Nigeria

Always sanitary pads are designed for comfort, absorbency, and leak protection:

  • Product Range:
    • Always Ultra Thin: Thin, flexible, with RapidDRY and OdorLOCK technology; ideal for light to medium flow.
    • Always Maxi: Extra heavy overnight protection, up to 10 hours, for heavy flow.
    • Always Platinum: Premium pads with extra wings, 400mm length, for maximum coverage.
    • Panty Liners: For daily freshness or light flow.
  • Features: Super-absorbent core, extended wings, anti-leak channels, cotton-like feel, up to 8–10 hours protection.
  • Price Range: ₦4,200–₦72,000 per pack (7–96 pads), averaging ₦24,632 in January 2025, per Coprices.ng. Single packs (7–14 pads): ₦900–₦3,500; bulk packs (96 pads): ₦24,000–₦40,000.
  • Market Dynamics: High demand due to brand trust and hygiene awareness; inflation and P&G’s exit increase costs.
  • Challenges: Price fluctuations, rural access, and competition from brands like Lady Care, Virony, and Padup Creations.

Distributors must maintain efficient supply chains and partnerships with supermarkets, pharmacies, and online platforms to meet demand.

Top Always Sanitary Pad Distributors in Nigeria

The following distributors are key suppliers of Always sanitary pads in Nigeria, based on market presence and verified data. They serve Abuja and nationwide, offering retail, wholesale, and delivery services.

  1. Jumia Nigeria
    • Details: Nigeria’s largest online marketplace, stocking Always sanitary pads from various vendors, with strong presence in urban and rural areas.
    • Services: Online retail, cash on delivery, nationwide shipping, discounts (e.g., 11–40% off select packs).
    • Product Range:
      • Always Ultra Platinum Long (7 pads): ₦4,200–₦9,000.
      • Always Maxi Extra Heavy Overnight (54 pads): ₦18,500–₦24,000.
      • Always Ultra Thin (96 pads): ₦24,000–₦35,000.
    • Location: Online (www.jumia.com.ng); distribution hubs in Lagos, Abuja, Port Harcourt.
    • Contact: Varies by vendor; use platform contact form.
    • Price Impact: Inflation may raise prices by 5–20%; bulk discounts available.
    • Inflation Warning: Rising logistics and import costs may affect pricing.
    • Summary: Convenient for retail and wholesale purchases with fast delivery.
  2. Supermart.ng
    • Details: Leading online supermarket offering Always sanitary pads, targeting urban consumers in Lagos and Abuja.
    • Services: Online retail, same-day delivery in Lagos, discounts (e.g., ₦2,000 off with code FIRSTORDER).
    • Product Range:
      • Always Ultra Platinum Long (7 pads): ₦9,000–₦10,000.
      • Always Ultra Thin (14 pads): ₦4,200–₦6,000.
      • Always Panty Liners (20 pads): ₦2,500–₦3,500.
    • Location: Online (www.supermart.ng); serves Lagos, Abuja.
    • Contact: su*****@*******rt.ng.
    • Price Impact: Inflation may increase prices; competitive pricing via direct sourcing.
    • Inflation Warning: Delivery costs may rise due to fuel prices.
    • Summary: Ideal for urban buyers seeking convenience and discounts.
  3. CSI Grocery
    • Details: Online retailer specializing in feminine care, offering Always sanitary pads with free shipping on orders over ₦300,000 in Lagos.
    • Services: Online retail, delivery, warranty support, bulk ordering.
    • Product Range:
      • Always Ultra Thin (96 pads, unscented): ₦24,000–₦35,000.
      • Always Maxi Extra Heavy Overnight (54 pads): ₦18,500–₦24,000.
    • Location: Online (www.csigrocery.com); serves Lagos, Abuja, nationwide.
    • Contact: Not specified; use website contact form.
    • Price Impact: Inflation may raise prices; free shipping on bulk orders.
    • Inflation Warning: Logistics costs may increase.
    • Summary: Reliable for bulk purchases with strong Lagos presence.
  4. Quickmart Nigeria
    • Details: Online retailer offering Always Ultra pads, focusing on affordability and accessibility.
    • Services: Online retail, delivery, bulk ordering.
    • Product Range:
      • Always Ultra Pad (7–14 pads): ₦4,200–₦9,000.
      • Always Platinum Long (7 pads): ₦9,000–₦10,000.
    • Location: 151 Ahmadu Bello Way, Victoria Island, Lagos; serves Abuja, nationwide (www.quickmart.com).
    • Contact: Not specified; use website contact form.
    • Price Impact: Inflation may affect pricing; competitive rates.
    • Inflation Warning: Import and shipping costs may rise.
    • Summary: Convenient for retail with nationwide reach.
  5. Jiji.ng
    • Details: Online marketplace listing Always sanitary pads from multiple vendors, including new and discounted packs.
    • Services: Online retail, vendor connections, delivery options in Abuja and nationwide.
    • Product Range:
      • Always Maxi Pads (10–14 pads): ₦900–₦3,500.
      • Always Ultra Thin (14 pads): ₦4,200–₦6,000.
      • Always Bulk Packs (96 pads): ₦24,000–₦40,000.
    • Location: Online (www.jiji.ng); vendors in Lagos, Abuja, other cities.
    • Contact: Varies by vendor; use platform contact form.
    • Price Impact: Varies by vendor; inflation may raise prices.
    • Inflation Warning: Economic fluctuations may affect pricing.
    • Summary: Offers deals from multiple vendors, ideal for price comparisons.
  6. Dimsale Global Platform Limited
    • Details: Online supplier offering Always sanitary pads, including single and bulk packs, with a focus on feminine care.
    • Services: Online retail, wholesale, nationwide delivery.
    • Product Range:
      • Always Single Pad: ₦900–₦1,200.
      • Always Ultra Thin (14 pads): ₦4,200–₦6,000.
      • Always Maxi (10 pads): ₦2,500–₦3,500.
    • Location: Online (www.dimsaleglobal.com); serves Abuja, nationwide.
    • Contact: Not specified; use website contact form.
    • Price Impact: Inflation may increase prices; bulk discounts available.
    • Inflation Warning: Import costs may affect pricing.
    • Summary: Suitable for retail and small wholesale purchases.
  7. VConnect
    • Details: Business directory connecting buyers with sanitary pad suppliers, including Always distributors in Abuja and nationwide.
    • Services: Supplier connections, wholesale inquiries, contact details.
    • Product Range:
      • Always Ultra Thin (14 pads): ₦4,200–₦6,000.
      • Always Maxi (10–14 pads): ₦2,500–₦3,500.
      • Always Platinum (7 pads): ₦9,000–₦10,000.
    • Location: Nationwide directory; suppliers in Abuja, Lagos, Port Harcourt (www.vconnect.com).
    • Contact: Varies by supplier; use platform contact form.
    • Price Impact: Varies; inflation may raise costs.
    • Inflation Warning: Economic fluctuations may affect pricing.
    • Summary: Useful for finding local Abuja distributors.

Becoming an Always Sanitary Pad Distributor

To become an Always sanitary pad distributor in Nigeria:

  • Requirements:
    • Financial Capacity: ₦500,000–₦2 million for initial stock, warehousing, and logistics.
    • Infrastructure: Warehouse or shop, delivery vehicles, retail connections.
    • Registration: CAC-registered business for formal agreements.
    • Market Network: Partnerships with supermarkets, pharmacies, and local markets.
  • Process:
    • Contact P&G’s regional distributors or platforms like Jumia (www.jumia.com.ng) for vendor inquiries.
    • Provide business details, financial capacity, and distribution plan.
    • Explore markets like Wuse or Dei-Dei in Abuja for supplier connections.
    • Register with online platforms like Jiji.ng or VConnect for reseller opportunities.
  • Benefits:
    • High demand due to brand trust and hygiene awareness; ₦2,000–₦5,000 profit per carton.
    • Access to bulk discounts and promotional support.
    • Opportunity to serve rural and urban markets.
  • Challenges:
    • Inflation (32.15% in 2024) may reduce margins.
    • Competition from local brands like Lady Care, Padup Creations, and Virony.
    • Logistics costs for rural distribution and P&G’s exit impacting supply chains.

General Notes

  • Purchasing Advice: Contact distributors via websites (e.g., www.jumia.com.ng, www.supermart.ng) or visit Abuja markets like Wuse or Dei-Dei. Use VConnect for local supplier contacts.
  • Local Expertise: Prioritize distributors with Abuja delivery and bulk discounts. Verify credentials via trade associations or CAC.
  • Taxation: Prices may exclude taxes or delivery fees; confirm with suppliers.
  • Economic Drivers: Nigeria’s population growth and hygiene campaigns drive demand, but import reliance and P&G’s exit pose challenges.
  • Sources: 6wresearch.com, Jumia.com.ng, Supermart.ng, Jiji.ng, Coprices.ng, Csigrocery.com, Dimsaleglobal.com, Vconnect.com, Nairaland.com, BBC.com, Medium.com.
  • Cultural Integration: Always’ focus on comfort and leak protection aligns with Nigerian women’s preferences for reliable, affordable menstrual products.

General Inflation Warning

Nigeria’s inflation rate (32.15% in 2024) impacts the sanitary pad market:

  • Rising Costs: Prices may increase by 5–20% in 2025 due to import, fuel, and logistics costs.
  • Affordability Challenges: Higher prices may limit access for low-income households, increasing reliance on single-pad purchases.
  • Economic Instability: Currency fluctuations and supply chain disruptions may affect availability.
    Buyers and distributors should secure early quotes, negotiate bulk discounts, and budget for cost hikes.

Challenges in Identifying Abuja-Specific Distributors

Abuja-specific distributors are less documented compared to Lagos, where most imports are processed. Platforms like Jumia, Supermart.ng, and Jiji.ng serve Abuja, while local markets like Wuse or Dei-Dei likely have resellers. Direct contact with suppliers or visits to Abuja markets are recommended for opportunities.

General Summary

Always sanitary pads, a leading brand by P&G, remain a top choice in Nigeria for their absorbency, comfort, and leak protection, despite P&G’s 2024 exit. Key distributors like Jumia Nigeria, Supermart.ng, CSI Grocery, Quickmart Nigeria, Jiji.ng, Dimsale Global, and VConnect supply Always Ultra Thin, Maxi, and Platinum pads nationwide, including Abuja, with prices from ₦4,200–₦72,000 (averaging ₦24,632). Nigeria’s sanitary pad market, projected to grow at an 8% CAGR from 2025–2031, faces challenges from inflation (32.15% in 2024) and import reliance. Distributors need ₦500,000–₦2 million, warehousing, and retail networks to succeed. Buyers should contact suppliers directly, explore online platforms, and visit Abuja markets for deals. Always’ reliability and brand trust make it a staple in Nigeria’s menstrual hygiene market for 2025.


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