Where to Buy Perfumes at Wholesale Prices in Nigeria: Full Details With Complete Breakdown + Price List
Introduction
Perfumes are a significant part of Nigeria’s beauty and personal care market, valued for their ability to enhance personal style, boost confidence, and make a lasting impression. With Nigeria’s growing population and increasing demand for both designer and affordable fragrances, sourcing perfumes at wholesale prices offers businesses a lucrative opportunity to meet consumer needs. Lagos, Abuja, and other commercial hubs host vibrant markets and online platforms for bulk perfume purchases. This article provides a comprehensive guide to sourcing perfumes wholesale in Nigeria, detailing types, suppliers, pricing, and key considerations for bulk purchasing.
Types of Perfumes
Perfumes vary by concentration, scent profile, and brand, catering to diverse consumer preferences. Below are the main types available for wholesale in Nigeria:
- Eau de Parfum (EDP)
- Description: High fragrance concentration (15–20%), offering long-lasting scents (6–8 hours). Includes designer brands like Creed, Gucci, and Lattafa.
- Uses: Special occasions, professional settings, and daily wear for premium customers.
- Advantages: Strong sillage, durable, and appeals to luxury markets.
- Eau de Toilette (EDT)
- Description: Moderate fragrance concentration (5–15%), lasting 4–6 hours. Examples include Versace Eros and Carolina Herrera 212.
- Uses: Everyday wear, casual outings, and gifting.
- Advantages: Affordable, versatile, and widely popular among Nigerian consumers.
- Perfume Oils
- Description: Undiluted, alcohol-free fragrances with high potency, often inspired by designer scents (e.g., Baccarat Rouge 540, Pink Sugar).
- Uses: Personal use, custom perfume creation, and niche markets.
- Advantages: Long-lasting, skin-friendly, and cost-effective for bulk buyers.
- Designer Perfumes
- Description: Branded fragrances from houses like Dior, Chanel, and Armani, often featuring complex notes (e.g., floral, woody, oud).
- Uses: High-end retail, gifting, and status-conscious consumers.
- Advantages: Prestigious, high demand, and ideal for premium boutiques.
- Generic/Dupe Perfumes
- Description: High-quality replicas of designer fragrances, such as those by Smart Collection or Africa Imports, mimicking scents like Creed Aventus or Chanel Coco Mademoiselle.
- Uses: Budget-conscious consumers, mass-market retail.
- Advantages: Affordable, similar scent profiles, and accessible for small retailers.
Where to Source Perfumes in Nigeria
Perfumes can be sourced from physical markets, online platforms, and specialized suppliers, both locally and internationally. Below are key sources in Nigeria:
- Major Markets
- Balogun Market (Lagos): A leading hub for perfumes, offering designer and generic fragrances at wholesale prices. Ideal for EDTs and perfume oils.
- Idumota Market (Lagos): Supplies a mix of authentic and dupe perfumes, with competitive pricing for bulk purchases.
- Oshodi Market (Lagos): Known for affordable perfume oils and generic scents, catering to budget retailers.
- Kantin Kwari Market (Kano): A northern hub for perfumes, especially Arabian ouds and perfume oils, at lower prices due to proximity to production areas.
- Onitsha Main Market (Anambra): Offers a variety of perfumes for eastern Nigeria, including designer and generic options.
- Online Platforms
- Jumia Nigeria (www.jumia.com.ng): Stocks designer and generic perfumes (e.g., Versace, Lattafa) starting at ₦7,000 for EDTs. Offers bulk discounts and nationwide delivery.
- Jiji Nigeria (www.jiji.ng): Lists perfumes from local sellers, with prices starting at ₦1,000 for generic oils and ₦15,000 for designer EDTs. Bulk deals available.
- Fragrances.com.ng (www.fragrances.com.ng): Specializes in authentic designer perfumes (e.g., Hugo Boss, Chanel) with 24-hour free delivery in Lagos and 2–3 days elsewhere. Prices start at ₦20,000.
- The Scents Store (www.thescentsstore.com): Offers premium perfumes like Baccarat Rouge 540 (₦165,000 for 70ml) and affordable options like Pink Sugar (₦22,000 for 100ml).
- Wigmore Wholesale (www.wigmorewholesale.com): Supplies perfume oils (e.g., Billionaire Perfumes 3ml) and designer fragrances, shipping to Lagos, Abuja, and West Africa.
- Local and International Suppliers
- Flavoursogood (www.flavoursogood.com): China-based supplier offering undiluted perfume oils (e.g., Baccarat Rouge 540, Abercrombie & Fitch Fierce) with a 5kg MOQ. Prices start at $117/5kg (approx. ₦187,000). Free samples available.
- SGI Global Enterprises (Lagos, www.standardgroupinvestment.com): Distributes authentic designer perfumes and generic options, with competitive pricing for bulk orders.
- Africa Imports (www.africaimports.com): Offers over 1,300 perfume oils, including dupes of Dior Sauvage and Pink Sugar, with a $100 first-time MOQ. Ships to Nigeria.
- Perfume Best Buy (www.perfumebestbuy.ng): Lagos-based supplier offering discounted designer perfumes with swift delivery. Prices start at ₦15,000 for EDTs.
- Feemio (www.feemio.com): China-based supplier of perfume bottles (5ml–200ml) for custom branding, priced 20% below average wholesale rates. MOQ: 300,000 pieces. Useful for retailers creating their own fragrances.
Price List for Wholesale Perfumes in Nigeria (2025 Estimates)
Prices vary based on type, brand, volume, and supplier. Below is an estimated price list based on market trends, web data, and X posts as of June 2025:
| Perfume Type | Quantity | Price Range (₦) | Notes |
|---|---|---|---|
| Eau de Toilette (EDT, 100ml) | 10 pieces | 15,000 – 30,000 | Versace Eros, Carolina Herrera 212 |
| Eau de Parfum (EDP, 100ml) | 10 pieces | 20,000 – 50,000 | Gucci Intense Oud, Lattafa Asad |
| Premium EDP (70–100ml) | 10 pieces | 50,000 – 165,000 | Baccarat Rouge 540, Parfums De Marly |
| Perfume Oils (3ml) | 50 pieces | 1,000 – 3,000 | Generic dupes, Pink Sugar, Surrati |
| Perfume Oils (5kg) | 1 batch | 187,000 – 300,000 | Flavoursogood, designer-inspired oils |
| Generic Perfumes (100ml) | 50 pieces | 7,000 – 15,000 | Smart Collection, inspired by Dior |
| Designer Perfumes (100ml) | 10 pieces | 30,000 – 100,000 | Creed Aventus, Armani Si Intense |
| Bulk EDT (100ml) | 100 pieces | 5,000 – 12,000 | Generic brands, discounted for volume |
| Bulk EDP (100ml) | 100 pieces | 15,000 – 40,000 | Designer brands, bulk discount |
Note: Prices are indicative and may fluctuate by 5–20% due to inflation, import duties, and supplier location. For example, Jiji lists generic perfume oils at ₦1,000–₦3,000 for 3ml, while The Scents Store offers Baccarat Rouge 540 at ₦165,000 for 70ml. Always request quotes from multiple suppliers for accurate pricing.
Considerations for Wholesale Purchasing
- Authenticity and Quality
- Verify authenticity to avoid counterfeits, especially in markets like Balogun and Idumota. Stick to trusted suppliers like Fragrances.com.ng or Perfume Best Buy for designer perfumes.
- For perfume oils, ensure they are 100% pure and IFRA-compliant (e.g., Africa Imports). Request samples from Flavoursogood or SGI Global Enterprises.
- Minimum Order Quantities (MOQ)
- Local suppliers like Jiji and Wigmore Wholesale offer low MOQs (1–10 pieces), ideal for small retailers. International suppliers like Flavoursogood and Africa Imports require 5kg or $100 MOQs for oils.
- Match MOQs to your business scale to avoid overstocking.
- Shipping and Logistics
- Local markets like Oshodi and Kantin Kwari offer low or no shipping costs for bulk purchases within Nigeria.
- Online platforms like Jumia and Fragrances.com.ng provide free delivery in Lagos for high-value orders, with 2–3 day delivery elsewhere. International suppliers (e.g., Feemio, Africa Imports) may incur high clearing fees at Apapa port. Request landed cost quotes.
- Regulatory Compliance
- Ensure perfumes meet NAFDAC standards for skin-contact products, particularly for oils and sprays.
- Register your business with the Corporate Affairs Commission (CAC) for large-scale imports or distribution.
- Market Trends
- Demand for oud-based fragrances (e.g., Lattafa, Shaghaf Oud) and designer dupes (e.g., Smart Collection) is rising in Nigeria. Floral and woody scents are popular for women, while citrus and spicy notes appeal to men. Stay updated via Lagos trade fairs or platforms like www.shopbeguile.com.
Tips for Cost-Effective Purchasing
- Source Locally: Markets like Balogun and Kantin Kwari offer lower prices than online platforms due to minimal shipping costs.
- Negotiate Prices: Haggling is common in Idumota and Oshodi markets. Approach respectfully for better deals.
- Buy in Bulk: Larger orders (100+ pieces) reduce per-unit costs, as seen with Wigmore Wholesale and Africa Imports.
- Leverage Online Platforms: Compare prices on Jumia, Jiji, and The Scents Store for small quantities; use Flavoursogood for bulk oil orders.
- Check for Promotions: Jumia and Fragrances.com.ng offer seasonal discounts (e.g., Ramadan, Black Friday) and free delivery on eligible orders.
- Partner with Trusted Suppliers: Build relationships with SGI Global Enterprises or Perfume Best Buy for consistent quality and priority pricing.
Conclusion
Nigeria’s perfume market offers diverse opportunities for businesses to source high-quality fragrances at wholesale prices. From designer EDPs like Creed Aventus to affordable perfume oils from Flavoursogood, suppliers like Fragrances.com.ng, Wigmore Wholesale, and markets like Balogun and Kantin Kwari provide access to a wide range of scents. Prioritize authenticity, NAFDAC compliance, and alignment with trends like oud and dupe fragrances to meet consumer demand. For bulk orders, contact suppliers like SGI Global Enterprises (www.standardgroupinvestment.com) or visit markets like Idumota for hands-on selection.
For further inquiries, explore platforms like www.jumia.com.ng, www.fragrances.com.ng, or contact international suppliers like Flavoursogood (www.flavoursogood.com) for tailored wholesale solutions.